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How Can Mobile Apps Provide Value to Your Customers
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The use of a mobile app can be the first sign of a lucrative relationship with a customer and should therefore offer them a noticeable added value. The smartphone has become the preferred Internet access channel. Only in 2020 people spend around 200 minutes a day with their smartphones. Thus, the value of mobile…
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Top 10+ Marketing Automation Software of 2021 and Beyond
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In this modern era of marketing, we all have come across the word marketing automation for sure. It has quickly revolutionised the way, promoting a product and customer retention strategies works. Undoubtedly, it has swooped in as one of the most useful tools. But, while selecting one for your business, you must understand how…
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A Comparative Analysis of Top 11 Popular CMS Platforms 2022
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A Website is the mirror image of your brand and business outlook. It matters how efficiently you project all information about your services to target your audience. Besides, a shortage of content management in website development may create hurdles in boosting your business reach. So, why not hire CMS developers to manage your content…
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How to Pick the Most Effective Topics for Your Video Marketing
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If you don’t already have video in your marketing mix, you should — video marketing works. A staggering 81% of businesses use video as a marketing tool and 99% of marketers already using video plan to continue. Video also beats images on social media platforms like Facebook. It’s easy to look at those stats…
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11 ways to convert blog readers into customers
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Introduction Imagine this – You’ve spent days researching for suitable keywords and wrote an awesome blog. You’ve done everything to make them rank, including praying to search engine gods like Google and Bing to smile at you. It’s been more than 2 months since you wrote that blog. It ranks in the first…
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How to Use Email Marketing to Improve Customer Experience
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In digital marketing, one of the oldest forms of communication is email. For one allows you to connect with your customers on a personal level. Second, email enables you to share exclusive content with your buyers. Despite the rise of social media marketing and cybersecurity concerns, email marketing is dead. Sure, about 76% of…
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5 Ways A Support Ticket Software Can Benefit Your Customer Support Team
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If you’ve got a customer support team that caters to your clients, then you’ve probably heard of support ticket software. However, in case you’re not sure what we’re talking about, here’s a brief rundown. Helpdesk ticket systems handle individual customer support cases. Each time a customer submits a new issue/case, the system creates a…
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5-Step Guide to Producing Consistent, Fresh, SEO-Friendly Content
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Content marketing plays a big role in reaching the target audience and building a distinct digital brand image. The basic objective of using content marketing is to drive conversions — you want your readers to become your followers, subscribers, or customers. But if your content isn’t first SEO-friendly, there’s little chance that potential customers…
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How to Repurpose Blog Posts Into Engaging Videos
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Blog posts are one of those on-demand content for every business leveling up their marketing strategy. With high-quality posts, marketers can save their time promoting to their online audience. However, the constant demand for articles and blog posts that educate customers can be daunting sometimes. Not to mention that every marketer has to compete…
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5 Common and Costly PPC Marketing Mistakes You Might Be Making
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Pay-per-click (PPC) is the best advertising that produces effective marketing channels. Most online business or computer-based work demands complete knowledge about the article. Many workers or firms face loss due to marketing mistakes they made while publicizing their product or site. There are many customized sites or webs that make sure that your money…