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Sales and marketing alignment: best practices for 2022
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Make 2022 the year you get your B2B sales and marketing teams working together towards a common goal. See Cognism’s 7 actionable alignment tips. If you haven’t got your B2B sales and marketing teams aligned yet, you’re missing out on a wide range of benefits – and most importantly, more revenue. As we race…
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Why Should You Outsource The Development Of Your Web Application?
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There is no escape from outsourcing an IT firm in order to obtain a good web application for business. In fact, the number of outsourcing is increasing drastically from 12.7% in 2019 to 13.6% in 2020 every year as people are opting to outsource tasks they don’t expertise instead of hiring new talent in-house.…
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Video Marketing Tips: 5 Steps to Make your Video Matter
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Video Marketing Tips: 5 Steps to Make your Video Matter Anyone who has the right tool can learn video editing which is why it has become an in-demand job. Having the right tool can lead you to hone your skills. However, if we are talking about video marketing, it is more than just the…
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The Age of Data Privacy: Can GDPR Build Trust Between Consumers and E-Commerce Businesses?
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E-commerce, along with social media and finance sectors, has been one of the most affected industries by the General Data Protection Regulation (GDPR). As online companies rely heavily on the analysis of customer data and metrics in order to personalize customer experiences, it has put website traffic and revenues at risk. Let’s be honest,…
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What CMOs Need to Know About Social Media Automation
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If you are a CMO, you know that no marketing plan is complete without a social media aspect. With access to billions of people around the globe, social media is essential for any business to communicate its message, products, and services. While social media scheduler is easy and familiar for us to engage within…
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Why Is Digital Marketing Important For Beauty and Fashion Industry?
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It is said that change is constant, and change is a process as well as a necessity to explore a new experience. If the change was not accepted we would have been still wearing the skin of animals and living in the forest without a home and other facilities. Earlier the necessity of the…
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How to Provide Exceptional Customer Service: A Quick Guide
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In the contemporary business world, Caveat Venditor – “let the seller beware” is the guiding principle. Customers’ needs and preferences are treated with utmost importance. If you want to build a strong and long-term customer relationship with your buyers, customer service is the key. But what is the best way to offer customer service?…
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How To Make Money As A Freelance Writer In 2021
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The COVID-19 that hit the world at the beginning of 2020 changed everything. Millions and millions of people ended up without a job, and thousands and thousands of businesses haven’t survived through the global pandemic. We have witnessed a very unlucky period for everyone, and startups and freelancers aren’t an exception. However, some freelancers…
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Enhancing Small Businesses: Know More About the BYOD Security Tips
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Introduction To go ahead in the competitive race, every company needs its potent employees. Paying more attention to improve their workability will give bright results. Moreover, it works as a strong source to differentiate yourself from others. But small businesses find difficulties in satisfying the asset requirements of the employees. That’s why BYOD came…
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5 Most Important API Designing Principles to Keep Customers Coming Back
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While starting any new web project, we can easily get lost in the hype and confusion of our technological decisions — which dependency injection framework will work best, which database to use, and which programming language will be superior. In the end, we lose focus from our aim, i.e., “developing a robust application that…